Bill Berkowitz for BuzzFlash: The Apocalypse Industry’s Everlasting Meme: Apocalypse Now, Apocalypse Tomorrow, Apocalypse Forever
Apocalypse isn’t just End Times; it’s an industry. (Jeff-Photo)
September 16, 2021
By Bill Berkowitz
"I am so glad you [Troy Anderson] are willing to deal with issues that clearly indicate we are rapidly approaching the end times. Somebody needs to have the courage to warn the Church, for such events herald ‘the end of the age.’ ” ~ Dr. Tim LaHaye, co-author of the Left Behind series of apocalyptic books that sold more than 80 million copies.
Troy Anderson a Pulitzer Prize-nominated investigative journalist, has written or co-authored three books warning that The End Times is just around the corner. Humans have been beating the drum about the End Times, since perhaps the beginning of time. According to Smithsonian magazine’s Mark Strauss, “An Assyrian clay tablet dating to around 2800 B.C. bears the inscription: ‘Our Earth is degenerate in these later days; there are signs that the world is speedily coming to an end; bribery and corruption are common; children no longer obey their parents; every man wants to write a book and the end of the world is evidently approaching.’”
While the world didn’t end at that time, the Assyrian empire eventually did. In 612 B.C, some 18 centuries later, the Babylonian army attacked its capital, and the Assyrian empire was crushed. The world moved on.
Anderson is the co-author, with Paul McGuire, of The Babylon Code: Solving the Bible's Greatest End-Times Mystery, author of Trumpocalypse: The End-Times President, a Battle Against the Globalist Elite, and the Countdown to Armageddon, and co-author, with retired U.S. Army Chaplain and Colonel David Giammona, of The Military Guide to Armageddon; Battle-Tested Strategies to Prepare Your Life and Soul for the End Times.
The advertising for all three books do not mince words. Babylon “reveals how powerful national, international, and secret forces are at work to create a global government, economic system, and religion.”
Trumpocalypse “is an explosive exposé of the chilling truth about the fierce opposition to the Trump presidency, and why the globalist elite and Deep State will stop at nothing-assassination, military coup, staged economic collapse, or worse-to overthrow him.”
Anderson’s most recent book, The Military Guide to Armageddon asserts: “The forces of light and darkness are lined up in battle array as the world moves closer to the end of the age.”
Over the years, many have taken to predicting the End of Times. Religious leaders, writers, filmmakers, televangelists, have all offered one version or another of the end of the world. The marketing of end-of-the-world-prophesies has resulted in daily television broadcasts, podcasts, YouTube videos, best-selling books, movies, and survival kits.
Anderson’s resume also includes being the former executive editor of Charisma magazine, one of leading Christian evangelical publications in the world, and he currently is the senior editor of GODSPEED Magazine. And, he's the founder and editor in chief of Prophecy Investigators (www.prophecyinvestigators.org) and the vice president of Battle Ready Ministries (www.battle-ready.org).
The End of Times through the years
In 1213, Pope Innocent III, recruiting for another round of Crusades, wrote: “A son of perdition has arisen, the false prophet Muhammed, who has seduced many men from the truth by worldly enticements and the pleasures of the flesh… we nevertheless put our trust in the Lord who has already given us a sign that good is to come, that the end of this beast is approaching, whose number, according to the Revelation of Saint John, will end in 666 years, of which already nearly 600 have passed.”
The predicted date, 1284, came and went, as did the last crusader kingdom. The world, however, remained intact.
When dark skies threatened Europe, writers boosted sales of their books by predicting earth’s doom. Some claimed Halley’s comet contained poisonous gas. Then there was the Jupiter Effect and Y2K. More recently, the late Harold Camping’s cock-sure prediction of the end of times fell flat, resulting in some of his followers losing their life savings, property and relationships.
Troy Anderson’s vision
Troy Anderson appears sincere in his beliefs. He’s not a purveyor of Harold Camping-esque End Times predictions, obviously savvy enough not to be trapped into telling us exactly when The End Times is coming.
He will, however, tell you that there are abundant signs, that it could be any day now: “The signs—the last of the four blood moons, the biblical Shemitah, rise of end-time ‘Babylon,’ the Supreme Court decision legalizing same-sex marriage, the dangerous Iranian nuclear deal and a world drowning in debt and dangling on the edge of economic catastrophe—seem unmistakable now,” he has written.
In January, Anderson, along with Col. David Giammona, appeared on episodes of the Jim Bakker Show titled “Armageddon is Coming. Are You Prepared?” Anderson also appeared on CBN News’ Global Lane with host Gary Lane.
In addition to writing books, Troy Anderson Literary Services, offers services as a “co-author, ghostwrite[r] and edit[or of] books for ministers, celebrities, military leaders, experts, literary agents, publishing houses, and others.”
In an early February Business & Politics column titled “Awakening Christ’s followers amid growing persecution, ‘Cancel Culture’ and the ‘Great Reset,’” Anderson and Giammona wrote: “As detailed in our new bestselling book – The Military Guide to Armageddon … – we believe the pandemic is just the first in a series of ‘birth pains’ that will ultimately lead to the Battle of Armageddon and return of Christ. As these ‘birth pains’ intensify, we should prepare for events of greater magnitude than the COVID-19 pandemic.”
Then again, before the Battle of Armageddon, there are books to sell. And, given that the Charisma magazine website that featured Anderson’s story carried advertisements for investing in Solar panels for homes – an investment that will take a while to pay off, leadership training that “will positively impact your church, business or ministry,” and subscriptions to the magazine, the End Times could still be a ways off.
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